Justyne Palermo
personal brand starter kitWe designed this one-page website + brand identity for a project manager launching her own freelance business.
Brand strategy & identity:Justyne was excited to launch her own freelance career as a project manager, but needed some guidance on how to position herself.
We reviewed her career journey and freelance goals, and created a brand strategy that helped to define her business services, target audience, and brand messaging.
We translated her strategy into a brand identity that balances her organization & creativity (and love for the outdoors!).
Website Design:Using Justyne’s brand strategy to guide her website structure and copy, we created a one-page website to establish her expertise and illustrate her offerings.
Created as a custom template, Justyne’s website is designed to grow with her — so she can add new pages as her business evolves, while maintaining our customized design.
“Working with Patricia and Cultivation Studio was the best investment I have made in my career and freelance journey thus far.
She helped bring to life a website I had been spinning my wheels on for much longer than was necessary. More importantly though she helped me articulate my brand and how I wanted to share it with the world.
The entire process was clear and it really felt like I had a partner working alongside me. The end result far exceeded my hopes for the project. I walked away feeling clear on who I am, what I have to offer professionally and a kick ass website to boot!”
— Justyne Palermo