Norton Communications
website in a weekIn just one week, we refreshed the branding & redesigned the website for this Boston-based, woman-owned political communications agency.
Brand Identity:Kate Norton of Norton Communications had been in business for a few years and had grown out of her existing website. She felt like her website no longer reflected who she was or what she offered.
We revisited her brand identity, expanding her color palette to brighter colors aligned with her industry, and revamped her fonts with more energetic, elevated typefaces.
Website Design:We designed a custom Squarespace website that illustrates the agency’s revamped offerings, adding rich imagery to each page reflecting Kate’s campaign work.
We also included a feature on each Service page for Kate to highlight notable media clips, showcasing her PR chops.
You made it so accessible and achievable from the outset and really took the mental anxiety away about making sense of all of the information I had and didn't know how to communicate.
The process was very grounding and reminded me of that turn of phrase: “How do you eat an elephant? One bite at a time.”
— Kate Norton, NOrton Communications