Bulfinch Strategies
Branding ❋ Website DesignWe redesigned the brand and website for this mission-driven public policy consulting firm based in Boston.
website Strategy:Bulfinch Strategies is a mission-driven public policy consulting firm based in Boston. They successfully bootstrapped their first few months in business, but needed a new website & polished brand to propel them into an era of rapid growth.
We started by diving deep into brand strategy—refining their positioning and clarifying their messaging to resonate with their ideal audience.
Next, we restructured their website navigation to be more intuitive, and wrote website copy to demonstrate their commitment to mission impact and illustrate their services.
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Website Design & development:The architectural-inspired website design features geometric shapes and custom, hand-drawn illustrations to demonstrate their commitment to strategic policy design. Bright colors and accessible fonts reflect their forward-thinking, hopeful ethos.
We designed a custom Squarespace website that goes far beyond the standard template, with custom-coded features and interactive movement that visually delights and engages viewers on every page.
